The Copy Collective Blog
Are you tired of the constant struggle over pricing and proposals? Or maybe you find yourself stuck in the hourly rate trap or undervaluing your services? The secret to success is incorporating 3 tier...
There’s a secret strategy not many freelancers are willing to try that helps them land more clients. It’s giving away your best advice for free on discovery calls! I know, I know - it might sound a li...
4 Reasons Your Website Is Losing You Customers
The past 4 months have been a bit of a “plot twist” in our lives, don’t you think?
With more people being stuck at home (which means more time being sp...
As any good copywriter knows, the secret to really great copy is storytelling. No matter what story you’re telling — whether it’s a personal blog or a website that sells widgets — there are specific c...
Many copywriters struggle to help their clients find clarity.
You can help your client and yourself write really powerful and emotional copy by beginning with the end in mind.
There are 3 critical q...
Getting started with a new copywriting client can be very exciting. Who doesn’t love the freshness of taking big ideas and bringing them to life on a website, email campaign or social media?
Before y...
A lot of talented copywriters wonder how to start commanding those higher paying rates they hear so much about. But have blank stares when I ask about their portfolio.
If you want to score premium pr...
Today I want to talk about a game-changer in my freelancing career: the discovery call.
Now, you might think that these calls are all about the client interviewing you, but I’m here to tell you that ...
Pricing and proposals are hard. Sometimes we put down a number, close our eyes and just hit send. But it doesn’t have to be that way.
What if you could walk your client through the proposal and bu...
I talk with a lot of copywriters looking to boost their rates. But when I ask about their process, I usually get a blank stare back.
Most focus only on building writing skills — not positioning thems...
I chat with a lot of copywriters looking to boost their sales. Many get stuck at the first step — booking that initial discovery sales call.
It’s understandable. Sales conversations make us nervous! ...
As a freelancer earning over $1 million on Upwork, I get asked constantly — “How the heck do you find great jobs on there?”
Most people use the same old tactics which deliver low paying gigs and dead...
